HAIRCARE

Permanent color technical line able to guarantee maximum coverage, long lasting of the reflection, high color brilliance e excellent lightening power even on dark and difficult bases. All while fully respecting the hair's natural structure. The color chart includes a wide range of technical tools that allow professionals to personalize the coloring experience. Versum has chosen to remove the pigment from its color line. PPD, one of the main causes of skin irritation and also offers a line Ammonia Free.

A technical line designed to protect and enhance hair during and after sun exposure, ensuring deep hydration, nourishment, and intense shine. The formulations, enriched with specific active ingredients, help counteract the effects of UV rays, salt water, and chlorine, preserving the quality of the hair fiber and the brilliance of the color. The range offers targeted tools to assist professionals in summer salon services and at-home maintenance, ensuring visible results and a feeling of softness and lightness without weighing down the hair.

A professional styling line designed to offer maximum freedom of expression, transforming every service into a creative and distinctive gesture. Artis is developed in three complementary systems—Shape, Style, and Finish—designed to support every stage of styling, from preparation to definition to the finishing touch. The formulations guarantee high performance, protection, and control, allowing you to create natural, structured, or extreme looks with precision and long-lasting hold. A perfect balance of technique and inspiration, for flawless results without compromise.

A specific technical line for the treatment of skin anomalies, designed to restore skin balance and restore vitality to fragile, dull, and weakened hair. The system is divided into two complementary programs—Charcoal Detox and Active Bloom—which have a purifying and normalizing effect and a strengthening and stimulating effect, respectively. The formulations, enriched with targeted active ingredients such as charcoal and phytoextractive complexes, help detoxify, rebalance, and reactivate the skin's microenvironment, promoting healthier growth and visibly stronger, more vibrant hair.

A line of professional treatments dedicated to the care of hair lengths, designed to restore hair to its natural state of health, balance, and shine. Elements is divided into four specific programs—Fusion, Hydrator, Power, and Soft Touch—designed to specifically address the diverse needs of every hair type, from the driest and most dehydrated to the finest and most difficult to manage. The formulations, enriched with phytotherapeutic active ingredients and Mediterranean Sea Water, work synergistically to nourish, remineralize, and visibly improve the quality of the hair fiber, offering professionals comprehensive and highly customizable rituals to enhance the natural beauty of hair.

Advanced reconstruction line designed to regenerate damaged, brittle, and stressed hair, restoring strength, elasticity, and firmness to the hair fiber. The formulations, enriched with Mediterranean Sea Water, Ceramides, Collagen, and Keratin, perform an intensive strengthening and remineralizing action, visibly improving hair quality from the first applications. The professional system, structured around technical protocols like R-Tech, allows for deep-down treatment of the hair structure, repairing damage and sealing the hair shafts, for an instantly healthier, fuller, and more radiant result, while fully respecting the hair's natural balance.